Veteran brand builder and retail technology executive to lead all global marketing initiatives
Tuesday, July 27, 2010
MILWAUKEE, Wis. – RedPrairie Corporation, a productivity solutions provider, has today announced the appointment of Carol O’Kelley to the position of Chief Marketing Officer. In this role, O’Kelley will be responsible for RedPrairie’s global marketing organization. She will report to CEO Mike Mayoras and become a member of RedPrairie’s Executive Leadership Team.
O’Kelley comes to RedPrairie with nearly 20 years of leadership experience, spending the past four years as VP and Chief of Staff of Oracle’s Retail Global Business Unit. She has also held executive marketing positions at Manhattan Associates and Retek (which was acquired by Oracle in 2005).
In her role at RedPrairie, O’Kelley will steer the company’s brand vision and oversee all aspects of corporate marketing, including industry marketing, campaign strategy, various lead generation activities, and other marketing-related initiatives.
“We are pleased to welcome Carol to RedPrairie’s leadership team,” says Mayoras. “Her unique mix of retail and supply chain expertise, combined with her talent for marketing strategy and execution at a global level, will make her an undeniable asset to our organization as we carry out our growth strategies.”
Adds O’Kelley, “RedPrairie’s reputation for developing solutions that successfully help customers solve real world challenges is unsurpassed. I look forward to working with our employees and customers on identifying ways to further strengthen our brand promise.”
About RedPrairie
RedPrairie delivers productivity solutions to help companies around the world in three categories – workforce, inventory and transportation. RedPrairie provides these solutions to manufacturers, distributors and retailers looking to support business strategies that increase revenue, reduce costs and create competitive advantage.
With over 20 global offices and solutions that are installed at more than 34,000 customer sites in over 40 countries, companies trust RedPrairie workforce, inventory and transportation solutions to deliver an increase in productivity – with the flexibility to adapt as business needs change.
At RedPrairie, we understand today’s operational demands and we’re committed to delivering solutions that work. We’re committed to delivering solutions for the real world.
For additional information, call 1.877.733.7724, or visit RedPrairie.com.
RedPrairie is a registered trademark of RedPrairie Corporation.
E²e is a trademark of RedPrairie Corporation.
© 2010 RedPrairie Corporation. All Rights Reserved.
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For more information please contact:
Kari Janavitz
262.317.2526
Kari.Janavitz@RedPrairie.com
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